“Hell and Destruction are never full; So the eyes of man are never satisfied.”
A few years ago, the Frito-Lay Corporation ran an ad for their potato chips with the slogan, “Bet you can’t eat just one.” The concept was simple, their chips were so good, so addicting, that once you tasted one, you would keep eating until the bag was empty. In this verse, Solomon points out, sin is like that. The word he uses for hell is Sheol, and can mean the grave. He is declaring, just as death is never satisfied, so desire for sin will never be satisfied by sinning. Often, when we are facing greater than normal temptation toward sin, we think one more look, touch or taste will satisfy the craving. What we find is, the desire comes back with greater force after it has been fed.
The children of Israel experienced this in the wilderness. Each morning they awoke to breakfast being served from heaven. This “Manna”, as it was called, was designed to satisfy their appetite during their journey through the desert. After years of the same food, they began to hunger for something else. When their craving became so great that they could no longer withstand it, they began to threaten Moses. In response, God promised to send them meat to satisfy their intense craving. Soon, a flock of quail flew into the camp and was trapped and killed by the people. With their lust for meat in full swing, they began to tear into the fowl, not waiting for it to be cooked properly, and the people became ill. With their lust for meat driving them, many died from sickness (Numbers 11). Later, this area became known as the Graves of Lust.
Feeding lust will never make the desire go away. The Bible tells us, the only hope for overcoming the desire for sin is to deny it. Paul declared, he considered himself to be crucified with Christ, and he treated sin as a dead man would (Galatians 2:20). We are exhorted to do the same. We are told, since we died with Christ, we are to treat sin as a corpse would. To do this, we must treat it as something of our past, not our present. We accomplish this is by not sowing to our sin nature, but removing ourselves as far as possible from its influence. In another place, Solomon asks, “can a man put fire on his lap and not get burned?” (Proverbs 6:27) The answer is obviously NO. In the same way, we cannot bring sin close, increase our desire for it, and not fall into it. The secret of success in the battle with the flesh, is to consider ourselves dead to sin and alive to God.